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Getty Images vs Photoshop

Getty Images has announced that as of October 1st, 2017 they will ban retouched images that have manipulate a person’s body shape. From that date on, photoshopped images will have to be marked as such. Advertisers that fail to do so will receive a fine of approximately $44,000. Changing a models hair color, nose shape, and erasing blemishes is still acceptable. The restriction is purely about body shape but it excludes so much. The law hopes to stop promoting photoshop idealizing unhealthy and unrealistic body types. And it’s great that Getty Images is following in France’s advertising footsteps but it’s nowhere near enough.

Getty Images Ban Retouched Images

Viewers and consumers have become accustomed to these “perfect” images they often have extreme reactions when they see ones that aren’t so perfect. Chrissy Teigen (if you don’t follow her on Twitter you need to), is so real. After having her daughter, Chrissy shared pictures on social media of her stretch marks and received a lot of love. Thank you, Chrissy, for showing us what a “real” women look like. Should I be happy when I see comments like “Chrissy Teigen just taught me that stretch marks are beautiful.” It seems sad that so many of us doubted that our bodies were good enough to begin with. Most of us don’t identify with the skinny runway models we want diversity.

Change Is Happening…

Chrissy appeared on The Meredith Vieira Show explaining why she’d posted these pictures. “I have those apps, those Facetunes, those Photoshopping ones, and I just didn’t feel like doing it anymore – and I’m never doing it again because I think we forgot what normal people look like now. The standard is so ridiculous.” Ashley Graham is another great advocate she says, “I’m not a promoter of anorexia. I’m not a promoter of obesity. I think we have to promote women to be healthy at every size…” In 2015 she became the first plus-size model to appear on the cover of Sports Illustrated. While what she is doing is incredible for body positivity there seems to be a switch in people’s perspectives. 

There is still hate pointed toward plus size girls but there’s also skinny shaming which isn’t talked about as much. For some reason, it seems to be more acceptable in this body positivity movement. Nicki Minaj and Meghan Train have both received criticism for shaming thinner girls in their songs

Me?? #sorrynotsorry

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Swipe It➡️

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I could go on Instagram and look through the comments of Beyonce and Rihanna’s pictures where fans are praising their flawless bodies. Then I look on Jenna Dewan Tatum’s Instagram and the comments on her recent lingerie photos are full of people shaming her for over-sexualizing herself. Comments saying, “Beautiful, but you are a mother. Be a role model for your daughter.” The root of the problem goes back generations. It’s ridiculous. We’re taking steps forward while taking steps back.

Strike a Pose

There’s been a trend going around Instagram, the relaxed vs posed trend. Beautiful women with amazing bodies, trying to debunk the idea that they always look as good as they do in their posed pictures. Author Megan Jayne Crabbe’s pictures specifically come to mind, her picture is one of the first I saw in this trend. Scrolling through her Instagram is inspirational and heartbreaking, I highly recommend taking a look.

 

How long did it take you to believe that your body was wrong? For me, 4 years was all the time it took to soak up the message that fat was the worst thing that I could be. Worse than mean. Worse than selfish. Worse than rude. Fat was the worst of the worst. A handful of years living in our culture will do that to you. Look around and you'll see what I mean: ? Diet culture wherever you turn – adverts telling you that weight loss is the key to happiness on our screens, in our magazines, whenever we walk down a billboard lined street. · ? Constant whispers of pounds lost and calories regretted, endless praise of people who've managed to shrink their bodies by any means necessary (even if that means is actually dangerous or harmful), and criticism of the ones who've 'let themselves go' or 'lost the battle of the bulge'. · ? Images of beauty celebrated everywhere you look that don't represent what 95% of us see in our mirrors. Even the 5% who fit societal standards of beauty fall short against the work of a photoshop wand, erasing every lump, bump, crease, mark, scar, blemish and hair. How can we believe that our bodies are worth something when we never see them positively represented around us? · ? Rampant fatphobia passed off as 'just a joke', 'for their own good', or 'out of concern'. Fat people in our society are instantly labelled as lazy, ugly, unintelligent, unworthy, a burden. The lesson sinks in: to be fat is to be less than. Less valuable. Less worthy of respect. Less deserving of the space you take up. We forget that our human value has nothing to do with our size, and that nobody should be treated as less than human simply for how their body looks. We take in the messages younger than we think. We hear how the people around us talk about their bodies and the bodies of others. We see the images. We see ourselves. We notice the difference… We have to fight back. Because NONE of us deserve to go through life believing that our bodies are battlefields and our flesh has to be fought against before we get to feel like we're worth something. We are worth the world exactly as we are, we always were, we always will be. ????? #BodyPositivePower

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This picture is particularly shocking to see but often times it is accurate. It’s great that Getty Images is in some ways censoring what kids see but it isn’t enough. If they don’t see it on the internet they will see it on a billboard or in music videos. We cannot solve these health problems by simply drawing a red mark or writing photoshopped in really small letters. Even “realistic” body types like Chrissy Teigen’s and Ashley Graham’s are still subject to change. We are idolizing models like Chrissy and Ashley for finding success while having an hourglass shape. We shouldn’t be comparing our bodies to the ones we see on Instagram.

The digital age is about getting the best angle, the best lighting, making sure we are perfect. It’s not realistic. The image we stare at for ten minutes isn’t real either. We view ourselves in such a specific way that there is always something wrong. Our view of ourselves is not fixed after banning all the photoshopped pictures off of the internet. It’s a lot more complicated than that and progress is very slow.

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Getty Images Is Promoting Body Positivity (Sort Of)
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